02 — Process

A clearsix-step process.

A six-step journey designed to deliver a seamless, transparent and results-driven partnership, from first hello to monthly reporting.

STEP 01 Day 0

Discovery Call

Your journey begins with a free 30-minute call. We listen to your brand story, goals, audience and current numbers. No pitch, no pressure, just clarity on where you're headed.

STEP 02 Within 3 days

Strategy & Proposal

We send a written strategy with content pillars, ad funnel, KPIs and a transparent quote. Every number is explained. No surprise fees, no hidden retainers, ever.

STEP 03 Week 1

Onboarding & Setup

Brand kit, asset audit, ad account access, content calendar and approvals workflow, set up in one go so the entire team is aligned from day one.

STEP 04 Week 2

Creative & Production

Shoots, reels, ad creatives and copy are produced by a dedicated team. Every asset reflects your brand voice and is built to perform across feeds, reels and ads.

STEP 05 Week 3 onward

Approval & Launch

You approve every piece before it publishes. Once cleared, creatives go live across organic and paid channels with pixel-perfect scheduling and tracking in place.

STEP 06 Every month

Reporting & Optimisation

Detailed monthly report with reach, engagement, ROAS, CPL, plus what worked, what didn't and what we're testing next. Continuous optimisation, always.

Ready to start your journey with The Alpha's?

Book a free discovery call →
The Alpha Framework™

From first instinct to a system that keeps improving.

Behind the six steps above sits one simple framework. Four stages take an idea from first instinct to a growth system: strategy, content and performance working together instead of in silos.

Stage 01

Instinct

Discover & define. We study your market, audience and competition before anything is designed.

Stage 02

Influence

Build identity & content. A distinct look, voice and content system people remember.

Stage 03

Impact

Launch with paid + creators. Campaigns go live when brand and creative are ready.

Stage 04

Iterate

Optimize & scale. We keep what works, fix what doesn't, and scale the winners.

A typical first sprint takes an idea to early traction in about 4–6 weeks, with momentum building week by week. This is an illustrative ramp-up, not a guaranteed or actual client result: outcomes depend on each brand's starting point, budget and goals.

Getting Started

Ready to lead the pack? Three steps from first conversation to launch.

01

Alpha Audit

We review where your brand stands today: identity, content, audience and market.

02

Strategy call

We agree goals, priorities and the plan that fits your stage.

03

Sprint kickoff

Work begins: identity, content and launch, with clear steps and timelines.

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